Unique
marketing tool reaching 5k - 10k+
brides per month
▪
Reach,
image & measurable results
▪
A mix of
better merchants and better offers
creates a preferred loyalty card
▪
Exclusive
marketing & promotion with like
merchants
▪
Guaranteed to reach your target audience
ONLY!
▪
Card doubles
as an in-store gift card & loyalty card
▪
Campaign
can be customized to individual
merchants
▪
Campaign
can be expanded to additional markets
At A Glance:
Bride's Day Out is a unique wedding vendor resource.
Concentrating initially on the greater Los
Angeles metropolitan markets,
Bride's Day Out connects quality
vendors with soon to be brides in local communities.
If you are a
vendor who provides quality products and
services, then Bride's Day Out will give you access to
thousands of soon
to be brides.
How It Works!
BDO
Consulting Campaign:
Each vendor is assigned a personal consultant. Your
consultant will promote your products/services to a
minimum of 5k to 10k+ brides to be every month.
[click to view screenshot]
Loyalty Card:
BDO offers the branded loyalty card to 5k - 10k
bride's to be online and at events (see below) each month.
The Card is...
A National Membership, Loyalty & Gift Card. Working with the nation's number one gift card
provider, BDO has developed a campaign that will
allow vendors to do something that no other gift
card program has ever done, offer a gift card
that shoppers will keep in their purse or wallet.
The Bride's Day Out card works across the country and at multiple merchant
locations.
▪ As a gift card, one card works at multiple merchants (even with
co-branding) with no new equipment
to buy (works on 99% of existing systems)
▪ Detailed back end support for every vendor
▪ Detailed back end support for tracking Rewards Points and adding cash
value
▪ Low monthly fee and per card cost as a part of The BDO campaign
▪ Can be used as a simple membership card for access to BDO & Vendor
hosted events
▪ Great branding tool
Online Marketing:
A BDO Internet Marketing Campaign (web & email) that
introduces your products/services to every bride to
be in our network using our branded eNews letter
(Something New), the custom eNewsletter we create for our
vendors and the BDO Catalog, created in a unique magazine
style, which shows consumers where they can use
their BDO Card and the savings they can expect.
Custom eNews: (Something New)
A custom BDO eNews letter dedicated to promoting BDO vendor offers &
events to soon to be brides.
▪ Bride updates from BDO vendors
▪ Vendor banners with featured offers
Event Solutions: To further expand the reach and exposure BDO provides its
vendors, BDO also produces and co-produces multiple events for
brides to be. At these events, BDO Cards are given away
and vendor information is distributed...
Vendor Event Production & BDO event participation to
give each vendor more access to brides in a social
setting
▪ Vendor hosted events
▪ BDO hosted events
▪ Expo exposure (for 3rd party exposure when BDO exhibits)
BDO Direct Media Exposure:
Every vendor will benefit from the BDO Local,
Regional & National Promotional campaign via:
▪ Internet
▪ Radio
▪ Print
▪ TV
Our BDO local, regional & national campaign will reach 50,000 brides to
be each month & you will receive monthly updates & reporting on our efforts to help you acquire brides
BDO
Consulting Campaign:
